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12:32 PM · Nov 17 ,2025

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Kristin Wemmer - Starting Out Organized: Website Content Planning The Right Way

Sometimes called information architecture” or “IA planning”, this step doesn’t find a home easily in many people’s workflow. But rushing on to programming and pushing pixels makes for content that l

Clients , cms , Web Design , Content Strategy

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Jeremy Girard - Giving Users Some Credit

Websites are designed to be used by people of varying backgrounds, educations and technical levels. One of the challenges we face when designing for the Web is finding a way to create sites and appl

Content , Web Design , Content Strategy , Business

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Tom Green - Creating Content Wireframes For Responsive Design

As I was leading my course in responsive web design between 2011 and 2012, I kept stumbling over the process of wireframing. My students tended to focus on the wireframe as being the end game in the

Responsive Design , mobile , ux , Content Strategy , Wireframing

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Victor Yocco - Effective Message Framing To Motivate Users

What you say in a user experience matters. How you say it matters equally. The way you frame communication, or how you say something, could be extremely effective at persuading people to start using

ux , User Interaction , Content Strategy

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Christopher Butler - Content: A Blessing, A Bubble, A Burden

Everyone is talking about content. Googling the phrase “content strategy” retrieves almost 50 million results — a clear indicator that interest in content is very much in the zeitgeist. By the time

Content , Web Design , Content Strategy

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Chui Chui Tan - Email Newsletter Design: Guidelines And Examples

The fundamental rule for creating an email newsletter is to give it interesting, relevant and up-to-date information that is enjoyable to read. Users sign up for newsletters hoping be informed about

Marketing , Newsletters , Emails , Web Design , Content Strategy , Design

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Dennis Kardys - How To Sketch A New Mobile Web

The mobile Web has gotten a bum rap. It spends most of its time either in the shadow of the desktop or playing the role of the native app’s frumpy friend. Luckily, we’ve got the tools to change that

Sketching , mobile , ux , Content Strategy

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Ros Hodgekiss - How To Optimize Email Newsletters With CSS

HTML email has a reputation for being a particularly tough design medium. So tough, in fact, that many designers regard coding and testing even the simplest email design to be almost as bad as fixin

Newsletters , Responsive Design , mobile , Emails , Css , Content Strategy

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Julia Rozwens - How To Conduct Website Localization: Don’t Get Lost In Translation

A common mistake with localized websites is considering the translated content to be just another version of the pages in the original language. Translation isn’t everything. Of course, for the user

User Research , Internationalization , ux , Web Design , Content Strategy

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Sara Wachter-Boettcher - Content Knowledge Is Power

“Content matters!” “Comp with real copy!” “Have a plan!” By now, you’ve probably heard the refrain: making mobile work is hard if you don’t consider your content. But content knowledge isn’t just ab

Inspiration , Content , Web Design , Content Strategy , Design

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Brad Shorr - Business Content Editing Tips

The Web is awash in content. A recent Moz article reports that 92,000 new articles are posted online every day. Companies are spending billions on content marketing to enhance credibility, build bra

Content , Communication , Resources , Content Strategy , Business

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Craig Anderson - E-Commerce Copywriting: The Guide to Selling More

Quality product descriptions can transform e-commerce conversion rates — it’s common to see increases of 30-100%. As well as converting more visitors, search traffic increases drastically when uniqu

Content , Web Design , E-Commerce , Content Strategy , Copywriting , Design , Business

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Frederick O’Brien - Web Design Done Well: Excellent Editorial

A lot of web design talk concerns itself with what goes on around content. Page speed, design systems, search engine optimization, frameworks, accessibility — the list goes on and on. This gives us

Inspiration , User Experience , Content Strategy , Design

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Chauncey Wilson - Using Brainwriting For Rapid Idea Generation

When a group wants to generate ideas for a new product or to solve a problem, you will usually hear the clarion call, “Let’s brainstorm!” You assemble a group, spell out the basic ground rules for b

Ideation , ux , Communication , Content Strategy , Business

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Paul Boag - How To Deal With Redundant, Out-Of-Date And Trivial Content ROT

Publishing content to the web is expensive. I know what you’re thinking: no, it’s not; it costs nothing, especially when compared to print. And you would be right, from a certain point of view. The

Content , Content Strategy , Business

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Jeff Eaton - When Editors Design – Controlling Presentation In Structured Content

Thanks to the skyrocketing popularity of mobile devices, a new generation of designers and CMS developers has found the religion of Structured Content. Once the domain of semantic markup purists and

Content , cms , coding , Content Strategy

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John Casey - The Art Of Launching An App: A Case Study

You’ve made your first app! Now what? Anyone in the app business knows that marketing an app is tough. And according to a recent article on TechCrunch, “Getting a mobile app noticed in the increasi

Marketing , mobile , Case Studies , Content Strategy , Product Strategy , Business

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Allie Gray Freeland - Content Strategy: Optimizing Your Efforts For Success

Content strategy is a beast with many heads, names and trajectories. To approach it is to be sucked in full force. Even so, as crucial as content strategy is, conveying its gravity to a big audience

Content , Web Design , Content Strategy , Copywriting , Design , Business

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