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Sep 10 2007

Jens Meiert - 20 (Alternate) Ways To Focus On Users

Many web professionals know about certain ways to focus on users. The most popular methods surely include usability tests, card sorting, personas, surveys, and watching current research, and they me

Tutorials , ux , Analysis , Usability

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Dec 09 2013

Drew Thomas - How To Simplify Mobile App Data With Google Analytics And Tag Manager

Information about customers has never been available on the scale it is today. Businesses are learning new ways to leverage data to improve themselves on a daily basis. They’re realizing that data c

Marketing , Analytics , mobile , Apps , Analysis

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Mar 30 2017

Victor Yocco - Filling Up Your Tank, Or How To Justify User Research Sample Size And Data

Introduction Researchers must justify the sample size of their studies. Clients, colleagues and investors want to know they can trust a study’s recommendations. They base a lot of trust on sample p

User Research , ux , Analysis , Usability , Case Studies

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Mar 11 2014

Kyle Larson - Creating A Website Data Report: Three Degrees Of Separation

Having a comprehensive data report about your website is like having a Rosetta Stone to guide your decision-making process over the lifetime of the website. A powerful report combines data gathered

Customer Experience , User Research , ux , Analysis

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